Work

App Marketing: Karate Combat

Karate Combat is the first fan governed real-world striking league making sports history. The company released its iOS, Android and WebApp for fans all over the world to play Up Only Gaming.

Industry
Web3

Timeline
Ongoing

Role
Marketing Consultant

Project
Link

Lead Gen: Shippit

Shippit’s multi-carrier allocation technology brings together retailers, carriers, and customers to power the retail industry. A white paper on ecommerce post-COVID was created to power the lead gen campaign and collect quality leads.

Industry
Ecommerce & Logistics

Timeline
1 Month

Role
Content Marketer & Strategist

Project
Link

Market Research: Austrade

The Australian Trade and Investment Commission, AUSTRADE, commissioned a white paper to be written about the booming ecommerce landscape in Thailand to help Australians expand their businesses overseas.

Industry
Ecommerce

Timeline
1 Month

Role
Content Marketer & Strategist

Project
NA

Lead Gen: Akamai Tech

The American content delivery network, cybersecurity, and cloud service company commissioned a lead gen campaign using the white paper as an effective hook to identify the audience profile most likely to sign up for its cybersecurity services.

Industry
Ecommerce & Cybersecurity

Timeline
1 Month

Role
Copywriting & Paid Media

Project
Link

PR: Various Tech Publications

Written work published in TechCrunch, Tech in Asia, e27, DailySocial, ecommerceIQ, etc. Tech in Asia [Article #1Article #2Article #3], DailySocialTechCrunchCAOSE Substack

Industry
Business & Tech

Timeline
Various

Role
Copywriting & PR

Project
Various