One of Thailand’s Most Iconic Brands Shifts to Digital After 30 Years Offline

If you’ve been in Thailand and toured its popular landmarks, it’s most likely you have passed by a store packed with Thais and tourists alike buying bags and bags of…well, bags. Crowded stores filled with unmistakable colorful patterns distinguish NaRaYa from other locally produced labels and its popularity among Chinese, Japanese and South Korean tourists speaks volumes.… Continue reading One of Thailand’s Most Iconic Brands Shifts to Digital After 30 Years Offline